Branding natural rubber pays
- Exports of rubber under the Rubber Board-owned brand Indian Natural Rubber (INR) is making an impact on the international market with 20 per cent of the total exports between April and November this year coming under the category.
- The Rubber Board certifies the quality of the consignments and this is an added incentive for the importer, who is assured of the quality of the delivered produce.
- Meanwhile, natural rubber production in the country went up by 4.3 per cent in November